|www.beautysupplycenter.com have been serving customers for more than 20 years. With www.beautysupplycenter.com, we
are able to serve even more customers worldwide. Our goal is to have raving
fans in every country.|
beautysupplycenter.com stores have been a family-owned business for years. were becoming more knowledgeable we started with over-the-counter cosmetics, fragrances and haircare items. By the following year, our customers about professional beauty products, so we began to focus more on professional hair care, skin care, cosmetics and salon services. We expanded so that we could bring in Paul Mitchell, Sebastian and other professional brands, and that helped us become one of the first real salon stores. After that, the business took off Our mission statement is simple and straightforward: to give our customers a place where they can satisfy all of their professional beauty product needs.. Our focus is on high-quality, brand-name merchandise that appeals to an affluent customer base. Our primary customers are women ranging from 25 to 50 years of age.
We strive to offer the best service by educating our customers on the differences between professional beauty and over-the-counter products, and by keeping our inventory well stocked. Professional hair care is huge for us, followed by skin care and cosmetics. With the population aging, we have seen our skincare business experience significant growth. It’s our fastest-growing category. We’ve been generating significant sales with major lines like Yon Ka, Dermalogica and Murad. We provide monthly training with Support from manufacturers or distributor consultants Getting into skin care has not been an easy process. It has taken a great deal of training and education for our sales staff to get proficient in recommending the right products and regimens to our customers. Also, customers see that our pricing is about the same as in the department stores, and that can make for a harder sale : In hair care, our top sellers are Matrix, Redken, TIGI and Sebastian. Essie, OPI and Orly are our leading nailcare brands, with Nailtique also a strong seller. Yon Ka is our top-selling skincare brand. We don’t have a private-label program, because our emphasis is on supporting brand-name products.
We’re always seeking to bring in more high-end products, especially name brands from Europe. Our buyers travel to Europe at least a couple of times a year and are constantly on the lookout for new products and trends. Our people attend a number of trade shows, including Cosmoprof in Italy, Asia and Las Vegas, looking for items that are new and will make sense for our customers. We also go to the Western Buying Conference and the major salon trade shows, including the International Salon & Spa Expo in Long Beach and the International Beauty Show in New York.We thank you for your business.